Facebook Marketing Partners
Auction and Delivery: Global Partner Summit Video Series
We often hear that the Facebook ad auction delivery is a mystery to people. This week we offer a sneak peak into how it works as we continue with our series of video highlights from our Global Partner Summit , this time focusing on the Build theme and the finer points of building for our family of apps and services. In his talk, Gunjit Singh, Manager of Auction and Delivery Science at Facebook, offers an inside look at the Facebook auction. He covers how it works, how Facebook’s ad auction differs from others, and how to get the most value from it.
Next week we will focus on a video geared for media leads.