Facebook Marketing Partners

March 3, 2016

The Advertiser POV on Partnerships: Global Partner Summit Video Series

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This second video in our series of highlights from the Global Partner Summit features Mike Zeman, Director of Global Digital and Programmatic Marketing at Netflix. In the video, Zeman covers where Netflix wants to go in the future, how partnerships fit into that journey, and the problems Netflix needs help solving. Zeman also touches on what Netflix looks for in a marketing partner, namely, one whose mission aligns with their own —to be the most sophisticated entertainment marketer in the world.

Check back next week as we continue our video series with a talk tailored for technical leads.

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